Acura named "Best Value Luxury Brand" for first time

Acura named "Best Value Luxury Brand" for first time

Kelley Blue Book has recognized Acura as America's "Best Value Luxury Brand" in their annual 2019 Brand Image Awards, marking the first time Acura has received the award.

Based on KBB.com shoppers' feedback, Acura was lauded for its lineup of vehicles that deliver high-tech luxury at affordable prices, with Kelley Blue Book specifically noting the brand's average transaction price offers significant savings compared to others premium marques. Additionally, Kelley Blue Book applauded Acura's model offerings, singling out the RLX, MDX and TLX as being among the highest-rated vehicles for consumer perceptions of affordability and fuel efficiency.

The Kelley Blue Book Brand Image Awards recognize automobile manufacturers' successes in fostering and retaining brand attributes that customers appreciate and pay attention to when considering the purchase of a new vehicle.

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