Hyundai achieves top 40 Best Global Brands position

Hyundai achieves top 40 Best Global Brands position

Hyundai has been ranked among the highest valued brands in the world once again, according to the latest rankings published by global brand specialist Interbrand.

Hyundai’s global brand value grows 3% since 2017 to a company record high of US $13.5 billion. This result successfully places the company in a top 40 Best Global Brands position for the fourth year in a row. The company is ranked the world’s 36th most valuable brand in challenging conditions of many global markets.

Hyundai maintains sixth position in the global automotive rankings. This follows a period of exponential growth for the company, which has seen a four-fold increase in brand value since 2005.

Hyundai has achieved a significant number of major automotive industry milestones, including creating the world’s first dedicated hydrogen-powered SUV, Nexo. Hyundai’s eco-car lineup also includes the Kona Electric, and the Ioniq, which showcases the company’s pioneering spirit in the field of future mobility. With its progressive models Hyundai offers the broadest range of eco-powertrains in the industry.

Hyundai continues to focus on developing technological innovation to expedite achieving the company’s future mobility vision. This includes advanced research through Project Ioniq and open-innovation through collaborations with external parties such as Cisco, Baidu Inc., and SoundHound Inc. This is combined with strategic investments in future technologies such as electrification, smart cars, robots and artificial intelligence, and future energy.

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