Ford Fiesta is the best-selling car in Europe in March

Ford Fiesta

The Ford Fiesta is the best-selling car in Europe, according to Ford analysis of March 2017 industry data.

Customers purchased 47,000 Fiestas in March, a 12 percent increase year-over-year, to overtake the Volkswagen Golf as the region’s top-selling passenger car.

Almost 70 percent of Fiesta sales in March were high-specification models, including 17 percent in top specification Titanium series. Fiesta sales helped fuel a new car registration boom in Europe that saw a record 1.93 million sales in March - a 10.8 percent increase year-over-year. Europe has now overtaken the U.S. to become the world's second largest region for new car registrations.

Ford sold 199,900 vehicles in Europe in March (up 14 percent year-over-year), including 156,200 passenger vehicles (up 16 percent year-over-year). This makes Ford the second best-selling vehicle brand in Europe with a total vehicle market share of 9.2 percent.

Of Europe’s five largest markets for car sales - Germany, UK, France, Italy and Spain - Spain recorded the most significant growth for Fiesta with sales increasing 97 percent year-over-year in March. In Italy, Fiesta sales increased 21 percent and in Germany 18 percent year-over year. The UK - where the Fiesta is the best-selling vehicle nameplate of all time - saw a sales increase of 8 percent year-over-year, while Hungary, the Czech Republic, Denmark, Romania, Switzerland and the Netherlands also recorded significant increases in Fiesta registrations.

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