Mazda MX-5 Miata RF Launch Edition announced

Mazda MX-5 Miata RF Launch Edition

Revolutionary and breathtaking to look at, yet simple and elegant in concept, the 2017 Mazda MX-5 Miata RF made its debut at this year’s New York Auto Show with rousing acclaim. Now, the show car is set to become the MX-5 RF Launch Edition, limited to 1,000 vehicles in the U.S. and destined for Mazda’s most loyal customers.

Initially, Mazda North American Operations (MNAO) will open up the preorders to a select group of customers who will be notified via email and will have a specific window of time to preorder the MX-5 RF Launch Edition before ordering opens to the general public. Customers who opt to purchase an MX-5 RF Launch Edition will have but one option available - SkyActiv-MT six-speed manual or a six-speed automatic transmission - with each vehicle being made to order.

Outside of the exclusive color combination, customers will receive a custom-designed, numbered 42 mm Tourneau watch to complement their cars.

For those who may miss out on purchasing an MX-5 RF Launch Edition, other retractable fastback models will be available with many of the same colors and interior combinations - just not the Machine Gray Metallic exterior color on the Grand Touring trim level with the black roof, Auburn Nappa leather interior and badging. While the 2017 MX-5 RF Launch Edition is based on the Grand Touring trim level, other MX-5 RF models are expected to arrive at U.S. dealerships in the first quarter of 2017 in either Grand Touring or Club trim levels.

Specific timing for MX-5 RF Launch Edition ordering, as well as pricing, will be announced in the coming weeks.

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