Porsche and Google are expanding their collaboration with the goal of enabling even deeper integration of Google services in Porsche vehicles.
Porsche will offer Google services for
navigation, speech, and app ecosystem in future vehicle generations,
and plans to start production in the middle of the decade. This
integration of the Google ecosystem will include Google Maps, Google
Assistant, and a wide variety of apps available through the Google Play
Store. Porsche customers will continue to find the familiar user
interface of the Porsche Communication Management (PCM) system,
including regular online updates keeping the PCM system up-to-date.
"Our
customers fulfil a dream with our vehicles. In addition to timeless
design and exceptional performance, they also want a seamless digital
experience. This blended ecosystem results from the integration of
platforms and apps that customers know from their end devices," says
Oliver Blume, Chairman of the Executive Board of Porsche AG. "We have an
open approach and are developing innovations with leading technology
partners."
In the future, ecosystems from different providers
that are relevant for customers will be integrated directly into the
vehicle via standardized interfaces and platforms. The PCM will thus
become an integral part of the digital ecosystem of Porsche customers
worldwide, making offering Google built-in a next step for Porsche on
this path. The partnership between Porsche and Google is a long-term
venture.
"We’re excited to partner with Porsche on their goal to
bring innovative and helpful in- vehicle experiences to their
customers," says Hiroshi Lockheimer, SVP of Platforms and Ecosystems at
Google. "With an infotainment experience built on Android, drivers will
be able to access the latest Google technologies and services in tandem
with the best of Porsche design and branding."
