The Outlander PHEV is Mitsubishi's flagship model which brings together the best in electrification and all-wheel control technologies. Launched in Japan in December 2021, it has been highly acclaimed by customers for its bold exterior design based on the product concept of "I-Fu-Do-Do" or authentic and majestic in Japanese; its convenient seating arrangement for seven passengers in three rows; and the smooth and powerful acceleration of a twin-motor 4WD. Mitsubishi launched the new model in Australia and New Zealand this year and will start the sales in North America in November 2022.
As a result of its research and development of electrified vehicles since 1964, Mitsubishi launched the i-MiEV - the world's first mass-produced electric vehicle - in 2009. The company then introduced the Outlander PHEV - the world's first plug-in hybrid electric SUV - in 2013, and added the Eclipse Cross PHEV model to the lineup in 2020. The company has been taking the lead in the PHEV category with approximately 310,000 units of the Outlander PHEV sold in more than 60 countries around the world. Furthermore, Mitsubishi introduced the eK X ("cross") EV, a new all-electric kei-car, in June 2022 and will resume the sales of the Minicab-MiEV, a kei-car class electric commercial vehicle, in November 2022. With these solutions, Mitsubishi will continue to contribute to solving climate change and energy-related problems and achieve carbon neutrality.
