Aston Martin maps out £500M in trade and investment with Japan

Aston Martin maps out £500 million in trade and investment with Japan

Aston Martin will drive trade and investment between the UK and Japan worth up to £500 million over the next five years of its Second Century business plan.

The investment program was announced by Dr Andy Palmer, Aston Martin President and Chief Executive Officer, during his visit to Japan as part of the UK delegation accompanying British Prime Minister Theresa May.

The trade and investment created by the company signals the importance of the Japanese luxury car market to the global success of Aston Martin. Included in the announcement:

- Aston Martin exports from the UK (Gaydon and St Athan plants) worth over £400 million, boosted by new sports cars and the introduction of the company’s first Sports Utility Vehicle.

- Aston Martin buying more than £70 million in components from Japanese suppliers including Bridgestone, Denso, Mitsubishi and Yazaki.

- The creation of an Aston Martin Meta Technology and Luxury Accelerator office in Japan, to open in 2018.

- Investments in a flagship global brand centre in Tokyo, new Aston Martin Japan HQ and further growth of the Aston Martin dealer network across Japan.

Between now and the conclusion of the Second Century plan in 2022, Aston Martin sales will more than double, making Japan one of the companies top five global markets by volume. Aston Martin currently exports a range of four sports cars to Japan including the new DB11 model. In late 2019, the company will introduce a sports utility vehicle built at the company’s second manufacturing facility at St Athan in Wales. More than 80% of Aston Martin production is exported, a figure set to increase as it grows sales overseas, particularly in the United States and Asia.

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