Mercedes-Benz launches campaign to support Jurassic World

Jurassic World

This summer, when the long-awaited next installment of the groundbreaking Jurassic Park series, Jurassic World, arrives in theaters, an entire fleet of Mercedes-Benz vehicles will share the spotlight.

Alongside the iconic G-Class, Unimog, Sprinter models, the all-new GLE Coupe will play a leading role in the epic action-adventure. The GLE 450 AMG Coupe makes its film debut as the official car of Jurassic World operations manager Claire, played by Bryce Dallas Howard.

"In 1997 the Mercedes-Benz M-Class made its first official appearance in the Hollywood Blockbuster 'The Lost World: Jurassic Park'. Today, 18 years later, another Mercedes-Benz car will debut in a significant role in the latest installment of the groundbreaking Jurassic Park series named Jurassic World: the new GLE Coupe," said Dr. Jens Thiemer, Vice President Marketing Mercedes-Benz Cars. "We are delighted to continue our partnership with a multitude of Mercedes-Benz vehicles and will promote the film and our cars with many exciting global marketing activities."

Jurassic World will be released in 3D by Universal Pictures on June 12.


Jurassic World

Jurassic World

Jurassic World
 


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